Google Play: Kendrick Lamar Hangout [Video]

Watch a Hangout On-Air with hip hop’s biggest newcomer, Kendrick Lamar, recorded live from SXSW in Austin, Texas as he opens up to fans about how a kid from Compton came up through the ranks to create one of 2012’s most acclaimed albums, good kid, m.A.A.d city.

Previously: Young Guru Previews Kendrick Lamar’s “Bitch, Don’t Kill My Vibe (Remix)” Featuring Jay-Z [Video]